To introduce the product, we started the commercial with our actress portraying the situation the product was originally invented to solve. We then used animated graphics to highlight the magical solution. For the b-roll, we filmed in many locations showcasing other use cases and the different styles. We delivered the final ad in multiple formats for the various online advertising platforms. After running the video as an ad, our client told us they never could have imagined the amount of traffic. They were not prepared for it and quickly sold out of their inventory. Bagnet has continued to run this ad for many years as it has proven itself as great ROI.