We partnered with Spirit Marketing to produce the exciting official reveal video for Toyota Motorsports and Scion. The video was to announce that the Scion FR-S sports coupe would be the official vehicle of the 2013 Toyota Pro / Celebrity Race.
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services
Video Production
Single Day Shoot
Single Person Crew
Post-Production
Digital Imaging
Video Editing
Music Licensing
Royalty Free Music
Audio & Sound Mixing
Color Grading
Motion Graphics
how we did it
The Scion FR-S Race Car was still unveiled, so we had the pleasure of filming at the private Toyota Racing Development facilities. We captured the TRD mechanics applying the upgrades to the stock Scion FR-S using professional lighting to enhance the visuals, and our camera crane to get the desired movement in the shots.
In the edit, we teased different parts of the car and then revealed the full body outside. To make the color of the car really pop, we colored the footage so that the car is the only subject in color during the reveal, giving it the full attention it deserves.